Who we are

We remain on cutting edge by establishing solid collaborations with global technologies, network integrations, company representations for EMEA and owned technologies.

Along with strategic planning and targeted implementation, we envision an ongoing assimilation of the new digital trends by adding value to the brands and the professionals of the marketing industry.

AREAS OF EXPERTISE

  • Brand sector and competitor tracking
  • Digital and social persona development:
    • Based on real time real behaviour
    • Crafted for digital and social media targeting
    • Making existing segmentation actionable
    • Enable more effective campaigns
    • Drive down cost of acquisition
    • Inform smartly targeted messaging per audience
    • Follow up trends and market needs
    • Generation of owned segments.

CAMPAIGN MANAGEMENT

Listening, tracking and monitoring

Content and cross channel strategy

In-house RTB platforms management

Campaign strategy and consultation

Crisis and rapid response campaigns

Advanced advertising tools and formats

Ad serving & monitoring solutions 

Creative studio

Services

At Ad Tag, we provide our pioneering services, mainly through strong, trustworthy and strategic partnerships with selected advertising agencies, remaining committed to our vision to be first and foremost on the front of digital evolution, and to provide this knowledge and services, together with our partners, to their customers.

We analyse real-time behaviours and brand preferences, the content they engage with, when to best connect and their specific interests and influences.

We track all online sources (including news, websites, social channels and forums) on a global, domestic or hyperlocal level to set KPIs, engagement targets, acquisition, go-to-market and nurture campaigns and content strategies.